Comment on WordPress Social Network Theme by SEO Dave.

WordPress Promotion Theme Stallion the Best WordPress SEO Theme no one knows about :-)

Welcome to my world Mark :-(

I have the same problem, I know how good Stallion is SEO wise, it was designed for my use initially not for selling per se and no other WordPress theme, WordPress plugin or combination even scratches the surface of how good Stallion is.

I’ve neglected my website network recently (barely added any new content, been so busy developing Stallion features), now Stallion 7.1.1 is live and I’ve figured out WordPress Domain Mapping (ability to run multiple WordPress sites on multiple domains under one WordPress install) I’m building new sites: if I build 50 new sites before the New Year I’ll be happy (created 2 this week).

Built a ‘new’ (deleted a links directory that wasn’t working and reused the domain) site about Flowering Plants and for a person who understands SEO like I do they’d see how great Stallion is from this site.

I’m using the Stallion All In One SEO Plugin (built into Stallion) and I’m only using the All In One SEO “Title Tag” and the Related Keyphrase 1″ (not using Keyphrase 2, 3 or 4 mainly because trying to build sites quickly and not researching derivative SERPs yet).

This is a good example post Scarlet Pimpernel Plant.

Original WordPress Title : Scarlet Pimpernel Plant
Stallion All In One SEO Title Tag : Scarlet Pimpernel
Stallion All In One SEO Related Keyphrase 1 : Scarlet Pimpernel Flower
Stallion All In One SEO Related Keyphrase 2 : Not Used
Stallion All In One SEO Related Keyphrase 3 : Not Used
Stallion All In One SEO Related Keyphrase 4 : Not Used
Stallion All In One SEO Meta Description Tag : Not Used

If I wasn’t creating lots of sites with lots of content I’d also use the other settings above, but I’m going minimal SEO (I added 150 posts to this site in a day).

The above phrases are automatically used by Stallion throughout the site, on the Red Flowering Plants Category archive for example the Original WordPress Title is used for the main link to the post, the alt text for the Stallion Thumbnail Image, the Stallion All In One SEO Title is used for the Continue Reading anchor text.

I have two Stallion SEO Posts widgets (this is an awesome must use widget) on the right sidebar, the Popular Articles and Recent Articles Widget. I have the Popular version using the Stallion All In One SEO Title set for the links anchor text and the alt text for the thumbnail image the Original WordPress Title. I have the Recent version using the Stallion All In One SEO Related Keyphrase 1 set for the links anchor text and the alt text for the thumbnail image the Original WordPress Title. I can change what’s used with a few clicks of the mouse.

This is just a taste of what’s going on with this site working with just a few Stallion features (if it starts to do well, I should add more custom SEO). No other WordPress theme or theme/plugin combination can achieve the above and with Google looking at the anchor text of links to a page more closely now this is a must use set of features: all other WordPress themes use the Original WordPress Title of a post as the anchor text for links etc… (unless they use really bad anchor text like “Read More” which is anti-SEO).

Stallion is the only WordPress theme that can mix up the anchor text and alt text of internal links to posts and this should help with the latest Google algo changes long term. Think about it, Google indexed your entire site and you’ve named your posts with the best keyword phrase you could think of for that post (“Scarlet Pimpernel Plant” for example) and Google finds every internal link that uses keyword rich text uses the same phrase (Scarlet Pimpernel Plant). You’ve been working for years on backlinks from other websites and most of them use the title of the post (Scarlet Pimpernel Plant) as the anchor text.

Google is trying with it’s algorithm to rank sites like a human would, if every link to a page uses the same anchor text (Scarlet Pimpernel Plant) it’s obvious they aren’t being added by people who think the content is worth linking to. If you were linking to a post you might use a derivative phrase like “See The Pimpernel Flowers”, or just “Scarlet Pimpernel” or even just “Pretty Flowers” :-) Google is looking for patterns that indicate the links aren’t natural (and Google is getting better at determining natural/unnatural links) and the latest version of Stallion take this into account onsite and a little off site, when your content is scraped it’s going to use the derivative anchor text for the links back. Oooh, that just gave me an idea, the CopyFeed plugin I recommend, I should link it in to randomly use the Stallion keyphrases etc… for the anchor text on RSS feeds so when a site is scraped the anchor text is random.

The problem is how do you convey this level of very easy to use SEO to your average WordPress user who still thinks meta keyword tags (that are COMPLETELY ignored by Google) are the be all and end all of SEO, and even those that do understand SEO to some degree think all you need is a plugin like All In One SEO or Yoast WordPress SEO (they pretty much only change the title tag and that’s it!) the above Stallion feature though a very complex SEO concept is really easy to use in practice: name your posts with SEO in mind and generate up to 5 derivative titles that will be used automatically by Stallion to mash up the anchor/alt text of internal links.

I bet most Stallion users haven’t clicked on to the power of using the Stallion All In One SEO Related Keyphrases yet.

Anyway, like you Mark I’m stuck on how to better promote Stallion, I’d have to educate all WordPress users about SEO so they understand what they are missing out on by not using Stallion.

David