SEO Training

Duplicate Content Penalty SEO article updated March 2014 As an SEO expert who loves to use thin affiliate based content I have fallen foul of Google’s duplicate content filters way too many times, have the duplicate content penalty T-Shirt in multiple colours :( If you take anything away from the SEO discussion below, it’s NEVER, EVER, EVER add large amounts of duplicate content to important domains. Thin Affiliate Duplicate Content Over 5 years ago I had a really nice set of Amazon affiliate stores that used Amazon’s XML datafeed, prior to Google cracking down on thin affiliates for duplicate content: basically content created using the affiliates content with no added value, AKA duplicate content or thin affiliate content, my very […]

Analysing Google SERPs is a good way to learn a little SEO by seeing what others are doing, but avoid the mistake of blindly copying a websites onpage SEO techniques just because a website is ranking well. Although onpage SEO is very important, Google does rank websites quite high just due to offsite SEO factors (backlinks, social media signals, trust factor of the domain etc…). So you might be looking at a poorly search engine optimized webpage with great offsite SEO that would rank even better with decent on page SEO. Mobile Phones SEO In the YouTube video below I analyse a website ranking quite well in Google for the competitive Mobile Phones SERP. I didn’t spend much time looking […]

Google Panda Update article update August 2014, but the main content is relevant to 2011 during those Google Panda updates. As an SEO expert I’ve spent over 10 years reading what webmasters speculate Google is doing and what Google has done during it’s algorithm updates and invariable most are wrong. Nothing has really changed (nothing ground breaking anyway) with the latest Google Panda algorithm updates (2011 updates), just more of the same move towards a higher quality search engine index, yet there’s so much SEO misinformation out there in forums etc… Google Algorithm Update Impact I’ll give an example of a Google update from the past (2004), that resulted in the term the Google Sandbox Effect. At the time and […]