SEO Training

Google Consultant article updated October 2016. Doing a bit of SEO spring cleaning in autumn :-) Although I’m an SEO consultant (update 2014: no longer offer SEO services, so I’m no longer an SEO consultant, but not changed all the content to reflect this) who deals mainly with Google (it’s THE most important search engine) until watching a recent episode of the Dragon’s Den (TV program on BBC2) I’d not come across the term Google Consultant before. The Dragon’s Den is a TV program where entrepreneurs/inventors pitch their businesses to a group of successful angel investors hoping to secure investment for a share of their business. In this particular episode someone was pitching something called StoryCode which is basically a […]

It’s September 2016 as I update this old SEO article, just 3 more months before 2017. Simple concept, let’s speculate where SEO will be in 2017? I’ll be honest, I’m not sure where Google will go SEO wise in 2017. Obviously there will be more of the same improved. So BrainRank/Hummingbird will get better, they’ll probably take more mobile responsive design into account. Since I first wrote this the Google PageSpeed Insights Tools test has got harsher, really hard to stay in the green. I even got some warnings about AdSense ads being too big on smaller device sizes and had to modify Stallion Responsive mobile CSS rules to load smaller ads on smaller devices. I look forward to Google […]

Update September 2016: No need to change the content below, still up to date, just adding the Make Money Fast article SEO advice links perfectly in to the relatively new Google RankBrain algorythm. RankBrain is part of the latest Google organic search engine algorithm, it’s Google’s latest attempt at AI (artificial intelligence), or to me more precise machine-learning AI (it’s not true AI). To simplify, Google has an AI that can guesstimate what a user was actually searching for. Here’s a simple example, humans know a search for Make Cash Fast is the same as Make Money Fast, Make Dough Quick, Create Wonga Speedily etc… well so does Google. Back to the make some wonga SEO lesson :-) In this […]

Recently wrote the Amazon Online Shop SEO Check guide and discussed Amazon.com home page SEO and how I think they could improve their Google traffic for SERPs like Online Shopping by having a title tag “Amazon.com: Online Shopping” and stated would be an interesting SEO test to target the Online Shopping SERP on this website which isn’t a shopping site. I don’t seriously expect to rank high for the online shopping SERP (will probably get useless low/no traffic SERPs like Online Shopping SEO), for starters this isn’t a shop which makes it impossible to silo SEO links: look at the left sidebar links, they are about SEO not shopping which will hurt this webpages shop SERPs and I’m contextually linking […]

Was reading an SEO article on Niche Pursuits I Need Your Input for 2 SEO Experiments! which is looking for ideas for an SEO experiment. Basically they want their visitors via comments to suggest an SEO experiment and there’s a social media SEO experiment I’d like testing I was going to post this as a comment at Niche Pursuits, but it got a little long explaining my SEO logic (I don’t write short comments :-)) so new SEO test article… I’ve setup a lot of SEO experiments over the past 10-15 years and always try to limit them to one variable (studied genetics at University, I’m a scientist at heart) as it makes it easier to understand an experiment when […]

Since the release of the free Google PageSpeed Insights Tool I’ve spent a LOT of time trying to get this website to rank as close to 100/100 via the WordPress SEO Package I develop and currently (September 2014) stuck at: Mobile 77/100 User Experience 99/100 Desktop 91/100 See the Live PageSpeed Insights Results. These are very good PageSpeed Insights results and going to be hard to improve, not because I can’t get better results, but I can’t get better results without turning important website features off. I could get to something like these results: Mobile 96/100 User Experience 100/100 Desktop 98/100 By turning a few website features off (would take two minutes to achieve) including the Facebook and Google+ social […]