PageRank Sculpting article updated August 2014… PageRank (PR) confuses a lot of webmasters and SEO Consultants. Many years ago another SEO expert asked me why the site is PR10** despite having a lot of external links on the home page, basically why isn’t the leaked PR (via external links) damaging the sites PR10 home page: the SEO consultant didn’t believe PR leaks and that domain supported his SEO argument regarding PR sculpting. ** As I update this article in 2014 the PR of the domain has dropped to PR8, this doesn’t necessarily mean the site’s lost significantly more than half it’s backlinks. PageRank is based on the entire WWW, well at least the part Google spiders and since I […]

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