Articles by SEO Dave

Search Engine Optimization article updated August 2014. Based on this websites log files you most likely found your way here via a relevant search on Google. Maybe a SERP (Search Engine Results Page) like Search Engine Optimization Tutorial 2014 or WordPress SEO Tutorial, Google SERPs I’m doing quite well for. Whatever keyword search you used, you almost certainly are looking for help to improve your search engine rankings (most likely for free :)) and more than likely consider Google THE most important search engine to your websites rankings. You’d be right, Google is the most important search engine. Search Engine Optimization Basics Let’s cover some basic search engine optimization concepts, SEO is a relatively straight forward set of quite basic […]

Link to Non-Cached Pages SEO article updated August 2014. Found this excellent SEO question on a newsgroup “Re: should I reject non-cached sites?” regarding linking to non-cached pages: specifically when a reciprocal link partners links page isn’t cached in Google. Reciprocal Links to Non-Cached Pages I run a modest linking scheme on my website and have always had a policy that we would only link to sites that are cached in Google. I’m not so fussy about PageRank at the moment as our link pages are not all ranked. I’ve had a number of link requests from sites that look pretty well set up but the link page is not cached in Google. Am I right to reject these as […]

This is a series of SEO advice and tips aimed at new SEO consultants or those looking to learn SEO from scratch. As an owner of a website or an SEO consultant you must understand the importance of backlinks to good search engine listings. There are even dedicated backlink building services, be careful with that type of SEO service, tend to be low quality. SEO Link Building If you are familiar with Google search engine optimization you’ll already know text links/backlinks are essential to gaining even slightly competitive SERPs (Search Engine Results Pages). Many years ago you may have seen references to Googlebombs such as the Miserable Failure SERP which showed the power of text links with specific anchor text**. […]

Text Link Brokers SEO Link Building Company offers a variety of SEO link services aimed at increasing search engine rankings through link building. Why is Link Building Important? Google in particular relies on quality backlinks to a webpage/site, if you own websites that rank high in Google for search phrases that are competitive your site almost certainly has a decent number of high quality backlinks. Websites tend not to do well in Google until they have a reasonable backlink profile and building backlinks is a constant SEO task, can take up a LOT of a webmasters time. Build Quality Backlinks There is nothing more important SEO wise than quality backlinks, a poorly search engine optimized website can rank high due […]

Many SEO experts recommend submitting your website to many link directories such as DMOZ. IF (and it’s a big if) your website is accepted for the directory you’ll gain a text link or two. This route to gaining backlinks can be a lot of SEO work and a lot of directories expect a link back (from the home page seems the norm which should be avoided for SEO reasons) for their link! Link Directory SEO Value Unless you have an important site (then you won’t need text links from link directories!) you’ll probably find your link deep within the navigation structure of the directory on a low PR (PageRank) page. Don’t make the SEO mistake of seeing a PR8 home […]

PageRank Sculpting article updated August 2014… PageRank (PR) confuses a lot of webmasters and SEO Consultants. Many years ago another SEO expert asked me why the site statcounter.com is PR10** despite having a lot of external links on the home page, basically why isn’t the leaked PR (via external links) damaging the sites PR10 home page: the SEO consultant didn’t believe PR leaks and that domain supported his SEO argument regarding PR sculpting. ** As I update this article in 2014 the PR of the domain has dropped to PR8, this doesn’t necessarily mean the site’s lost significantly more than half it’s backlinks. PageRank is based on the entire WWW, well at least the part Google spiders and since I […]